Peloton has released a new apparel collection (affiliate link) designed by instructor Leanne Hainsby to mark Breast Cancer Awareness month, which is observed during October. Leanne shared the news via Instagram:
LAUNCH DAY! 🎉
I’m so excited to share with you a little BTS about ‘The Breast Cancer Awareness Collection by Leanne Hainsby’ which is NOW ON SALE in the UK and US! Peloton is partnering with @coppafeelpeople charity that exists to raise awareness of breast cancer in young people, empower them to get to know their bodies and put an end to late diagnosis of breast cancer. @onepeloton will donate 100% of profits from the sales of the t-shirt and sweatshirt; and 25% of the profits from the sale of @littlewordsproject bracelet to CoppaFeel!, a UK-based charity (registered charity nos. 1132366 & SC045970). This is expected to be at least £20,000 (approximately $24,000 USD).
Get shopping, and let’s make a difference 💖
The “Breast Cancer Awareness Collection by Leanne Hainsby” is now live in both the United States and the United Kingdom.
The collection goes on to say that “When it comes to cancer, knowledge is power. We’re spreading the word with a new collection created by instructor Leanne Hainsby, who was diagnosed early with triple-positive breast cancer at the age of 34.”
There are three items in the collection: a gender-neutral short sleeve shirt; a gender-neutral hoodie; and a Little Words Project bracelet. The graphics for the apparel design were hand-drawn by Leanne. The collection items cost between $30-$98.
Peloton is partnering with CoppaFeel, a breast cancer awareness non-profit organization that focuses on early detection of breast cancer. Leanne shares in the announcement video why the charity is meaningful to her. 100% of Peloton’s profits from the t-shirt and hoodie will be donated to CoppaFeel, and 25% of the profits from the Little Words Project bracelet will be donated as well.
Peloton has previously collaborated with Little Words Project with bracelets that feature instructor quotes.
It has been a busy few days for Peloton Apparel; just last week the highly anticipated Brittany Allen collection was released.
You can purchase the new Breast Cancer Awareness Collection by Leanne Hainsby via the Peloton Apparel website.
Support the site! Enjoy the news & guides we provide? Help us keep bringing you the news. Pelo Buddy is completely free, but you can help support the site with a one-time or monthly donation that will go to our writers, editors, and more. Find out more details here.
Get Our Newsletter Want to be sure to never miss any Peloton news? Sign up for our newsletter and get all the latest Peloton updates & Peloton rumors sent directly to your inbox.
Leave a Reply