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Lawsuits

Peloton files lawsuit against NordicTrack for Patent Infringement

Peloton filed a patent infringement lawsuit against NordickTrack’s parent company, Icon Health & Fitness, claiming that the iFit Leaderboard released in September is too similar to Peloton’s leaderboard.

May 18, 2020
Katie H 2020-05-18T16:21:43-04:00
Company News

Peloton hits 1 million paying subscribers, stocks close at record high.

Peloton hit a milestone today announcing that the company has hit 1 million active subscribers and exceeding inital growth estimates for the fiscal year.

May 12, 2020
Katie H 2020-05-12T20:42:33-04:00
New Feature, Tutorials / Guides

Demo, Tutorial, and FAQs for Peloton’s new Tag Leaderboard community feature

Peloton has released a new Tag feature, enabling tribes and communities on the leaderboard. We have a tutorial video demo, as well as some FAQs about the feature.

April 28, 2020
Katie H 2020-04-28T18:15:32-04:00
Homecoming

Peloton announces Together We Go Far Weekend

With Peloton Homecoming cancelled for 2020, Peloton has created a few special events this weekend for a new virtual weekend they are calling “Together We Go Far” weekend.

April 27, 2020
Katie H 2020-04-27T19:40:32-04:00
Peloton Digital

PSA: Check your privacy settings for Outdoor Runs on Peloton Digital app

As more users start to take advantage of Peloton’s Outdoor Runs, it’s a good time to check your privacy settings before you hit the streets.

April 21, 2020
Katie H 2020-04-21T08:58:35-04:00
Apparel

Make Room for Joy: Peloton Releases New Apparel for Spring

Peloton reminds you to “make room for joy” with their newest apparel collection, featuring pastels and bright colors for spring.

April 14, 2020
Katie H 2020-04-14T19:08:37-04:00
Peloton Instructor News

Beginners Tip: Find Your First Ride – How to choose which Peloton Instructor to ride with

Are you new to Peloton and a little overwhelmed? Peloton’s Find your Ride tool is built to guide you through choosing the perfect coach to start your Peloton journey.

April 9, 2020
Katie H 2020-04-09T12:13:14-04:00
Company News

Peloton pledges $1 million for free membership and extra bikes for hospitals & healthcare workers

In response to the COVID-19 crisis, Peloton is pledging to help keep their coaches, members, and health care workers across the country healthy and active.

April 7, 2020
Katie H 2020-04-07T11:42:00-04:00
Community

Pro Golfers & PGA meets Peloton – Bubba Watson, Rory McIlroy & more!

Bubba Watson, Rory McIlroy and other pro golfers from the PGA tour have taken to riding their Peloton bikes, and friendly challenges, as they stay in shape while waiting for the tour to resume.

March 26, 2020
Katie H 2020-03-26T16:18:14-04:00
Peloton Tread

Peloton temporarily suspends Tread sales & deliveries, makes changes to bike deliveries

Peloton has suspended delivery & new sales of all Peloton Treads as of March 18th, but is continuing bike deliveries (with modifications) and sales.

March 22, 2020
Katie H 2020-03-22T10:43:47-04:00
Peloton Digital

Peloton Digital Free Trial extended to 90 days

Peloton has extended the free trial period of their Peloton Digital app from 30 to 90 days.

March 17, 2020
Katie H 2020-03-17T08:57:45-04:00
Competitors

SoulCycle Announces Peloton Competitor

Soul Cycle is bringing workouts into your home with their own bike and app combo that will connect users with Equinox brand fitness classes.

March 10, 2020
Katie H 2020-03-10T09:16:29-04:00

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Trending News
3/2 – Peloton has announced their spring closure dates for 2026
2/2 – Another round of layoffs at Peloton impact ~11% of employees
12/2 – New “Club Peloton Live Classes” are here
11/28 – Peloton will no longer have live classes from London on Sundays starting in 2026
11/27 – 3 new Peloton instructors were announced: Johanna Ricouz, Zacharias Niedzwiecki, and Greta Dopp
10/1 – Cross Training devices announced, Monthly Price Increase, Peloton IQ AI features, and much more.
10/2 – Overview & Details of the new “Club Peloton” loyalty & reward program
10/2 – Peloton has announced some studio closures in November & December for the holidays
9/4 – Peloton is making changes to their class schedule this fall, with less live classes some days.
8/19 – Peloton is effectively increasing prices by adding assembly fees
6/13 – The updated Peloton Programs system is now live
9/11 – Peloton instructors will get an “off season” with multiple weeks off
7/22 – Insight into Demographics of Peloton Users & Most Popular Peloton Class Types
4/2 – Tips & Tricks for Booking In-Person Peloton Classes at PSNY & PSL
1/3 – Challenge to take every instructor during the year, and tool to help track your progress
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