Peloton is starting to partner with hotels in Germany to make bikes available to hotel guests. The first partnership is with Kempinski Hotels, with 5 hotels now having Peloton bikes.
Misc
Peloton announces 2 year partnership with DFB Academy (German Football Academy)
Peloton is teaming up with the DFB Academy (German Football Academy), which will result in some DFB themed classes for members.
Peloton Bike+ & Bike Delivery Issues – Delivery Times Delayed, Port of Los Angeles Issues, Stock Downgraded, Long Wait Times
Peloton is seeing delivery issues for the new Bike+, in part due to congestion at the port of Los Angeles. Wait times can be more than 10 weeks now.
Peloton temporarily closing for US Election – No encore or live classes from PSNY on November 3rd
Peloton announced today that they would temporarily shut down US operations (including no live classes from New York) on Tuesday, November 3rd so employees can vote.
Peloton voluntarily recalling first generation Peloton pedals (PR70P)
Peloton has created a voluntary recall program over first generation Peloton clip-in pedals (model PR70P) over a risk of axle breaks. These pedals were on bikes made in May 2016 and earlier.
Peloton launches new advertising campaign – “We All Have Our Reasons”
Peloton this week launched their first large marketing campaign in months, called “We All Have Our Reasons”. Expect to see some of these ads on TV soon.
Official Peloton GIFs (and Peloton Instructor GIFs) are now available
Peloton has created a set of official GIFs of the Peloton instructors & quotes that are now available to be used across the web – over 400 are available.
Peloton growing their M&A (Merger & Acquisition) team
Peloton is looking for a Senior Director, M&A Technical Diligence, to help them round out their merger & acquisitions team as Peloton continues to invest in their platform and products.
Weekend Update: Jenn Sherman Yacht Rock Ride Removed
Peloton removed a workout from the on-demand library this weekend over a comment some saw as a joke, but others as a political statement.
Extended Warranty Price on original Peloton Bike lowered
Peloton’s extended warranty pricing for the original Bike has dropped in price in the US market, now costing $145 for 12 months, or $185 for 27 months.
Peloton’s competitors raise big money: Tonal, Zwift, Mirror/Lululemon
Several major players, and potential Peloton competitors, in the connected fitness space have raised significant amounts of money to fuel their growth.
Peloton’s Certified Pre-Owned (CPO) Program: Buy a Used Bike from Peloton (eventually)
Peloton stated that they have plans to offered a certified pre-owned program for people to buy used Bikes from Peloton sometime in the future.