Peloton Instructor Kendall Toole is Now a lululemon Ambassador

Peloton instructor Kendall Toole has been added to the lululemon ambassador team.

lululemon shared the news via Instagram today, saying:

The squad just got even stronger. Welcome @kendalltoole, the newest member of the lululemon x @onepeloton team, and a powerful person who comes out swinging no matter what life throws her way.

 lululemon Instagram post announcing Kendall Toole as a new ambassador.
lululemon Instagram post announcing Kendall Toole as a new ambassador.

Kendall joins fellow Peloton instructors Erik Jäger, Hannah Frankson, Adrian Williams, and Chelsea Jackson Roberts, who were announced as lululemon ambassadors in 2023; and Callie Gullickson, who was announced as a lululemon ambassador at the start of the year. This followed the initial announcement of Peloton and lululemon’s five year global strategic partnership on September 27.

As a result of the partnership, lululemon has become Peloton’s primary apparel partner, and Peloton has become the exclusive digital fitness content provider for lululemon. The two companies have also collaborated on a number of events; most recently around their Move for You Challenge – a Mocktail Meetup and workout classes at the Mall of America in Bloomington, Minnesota.

Today’s announcement indicates that along with Erik, Hannah, Adrian, Chelsea, and Callie, Kendall will also be featured in upcoming campaigns and events for Peloton x lululemon. The addition of two instructors so far this year – Callie and Kendall – suggests that more Peloton instructors may be added as ambassadors in the future.

Kendall Toole as lululemon ambassador. Image credit lululemon.
Kendall Toole as lululemon ambassador. Image credit lululemon.

You can find the Peloton x lululemon apparel collaborations via the Peloton Apparel website.

You can see the announcement post from lululemon and Kendall via Instagram. Congratulations to Kendall!


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Katie Weicher
Katie Weicher is a writer for Pelo Buddy. She purchased her Peloton Bike in 2016 and has been riding, strength training, and yoga flowing ever since. You can find her on the leaderboard at #kweich.

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