Peloton has released the three classes filmed at the Mall of America in Bloomington, Minnesota to the on-demand library. These classes were taught individually by Callie Gullickson, Adrian Williams, and Chelsea Jackson Roberts on January 28, 2024 as part of the Peloton and lululemon Move for You event.
All three classes are now available in the on-demand library for all members to take:
- 30 min. Move for You: Bodyweight Strength – Callie Gullickson – 1/29/24 @ 7:00pm ET
- 30 min. The Chelsea Set: Move for You – Chelsea Jackson Roberts – 1/29/24 @ 8:00pm ET
- 30 min. Move for You: HIIT Cardio – Adrian Williams – 1/29/24 @ 8:30pm ET
There is no dedicated badge available for taking any of these classes.
Each instructor stands on a stage in the Huntington Bank Rotunda, and a sea of mats can be seen in the audience.
You can also see mall-goers standing on higher levels watching the classes take place, and walking around the mall.
None of the classes require any equipment, just a workout mat and a space to move.
Throughout the day on Sunday Peloton shared special behind the scenes content on social media revealing their set-up at the Mall of America, showing how they were producing the classes.
According to members who were there in-person, attendees received a lululemon water bottle, a workout mat with a carrying attachment, and a sweat towel. They also received commemorative note cards with information about the event, as well as a 20% off coupon for Peloton x lululemon apparel. After each class attendees were able to attend a meet & greet with their respective instructor.
This is not the first time Peloton has recorded group fitness classes at an offsite location and made them available on-demand for all members to take. They also did this with the Peloton on Tour Los Angeles classes in July 2023.
The day prior to the Move for You event Peloton also hosted a “Mocktail Meetup” meet & greet event with Adrian, Callie, and Chelsea.
These events were executed in collaboration with lululemon following the Peloton x lululemon Move for You Challenge, which took place from January 10-19 and included special classes taught by a range of instructors. We recently shared that Peloton and lululemon sent gifts to some members who successfully completed the challenge.
Peloton and lululemon announced a five year strategic partnership in September 2023. Erik Jäger, Hannah Frankson, Adrian, and Chelsea were initially announced as lululemon ambassadors, and Callie was announced as an additional ambassador earlier this month.
Special thanks to @shantastic.life for sharing photos from the events throughout the weekend!
Will you be adding any of these new classes from the Mall of America to your upcoming stack?
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