Peloton recently mailed gifts to members who were extremely active on the leaderboard in 2023.
Some members received an email informing them that a gift was on the way:
You crushed it on and off the Peloton Leaderboard in 2023. We can’t wait to see what’s next for you in 2024.
The email contained a link to opt into receiving the gift, as well as a congratulatory video from instructor Tunde Oyeneyin.
Members who received the gift have started receiving them in recent days, and the box includes multiple items: a water bottle, a Peloton hat, a Peloton microfiber towel, and a box of chocolates.
The box also contained a notecard congratulation members, wishing them a Happy New Year, and asking them to post on social media by tagging @onepeloton and using the hashtag #gifted.
The gift stated:
Here’s to you. You were among the move active Members in 2024 and we can’t wait to see what’s next in 2024. Happy New Year!
Peloton has previously sent gifts to members in relation to certain events, challenges, or accomplishments. Most recently, Peloton sent gifts to some members who did the lululumon Move For You challenge, as well as sent turkey hats to some members in advance of the 2023 Turkey Burn. Peloton has also sent gifts around their annual All for One Music Festival.
We’ve seen reports of the gifts for this mailing go to multiple countries.
Peloton has sent similar gifts around the end of year before – in the past the gifts were tied to members who tallied up the most minutes in The Annual Challenge.
Special thanks to #IveBeenA_Runner and #TessCheese_kK for sharing!
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