Peloton is adding service fees to group classes at both Peloton Studios New York (PSNY) and Peloton Studios London (PSL). Note that these service fees are only being applied to large group bookings; not the normal individual bookings that run through the studio booking site.
For context, Peloton has long allowed groups to book classes at PSNY and PSL. Sometimes these groups are noticeable or called out in class – for example, an instructor’s crew with matching shirts, people from a specific organization, or a leaderboard hashtag that has arranged a group visit.
The way that groups secure a booking is by reaching out to Peloton’s studio team. Members can ask about various class and date options, and Peloton will facilitate a group class. Since the studios officially reopened in 2022, London has been able to accommodate both partial and full groups (meaning the entire class is filled with a group booking), while New York has usually only allowed partial groups.
Up until now, Peloton has not charged any additional fees for group bookings; simply the standard studio credit cost per person (£25 in London and $35 in New York). However, as of December 13, 2023 and moving forward, Peloton is adding service fees for group bookings in both London and New York.
Some members who have previous hosted group events, or who have expressed interest in the past, have recently received emails notifying them of the addition of the new fees:
We’d like to update you on some changes regarding group bookings. Effective 12/13/23, [we] have implemented a service fee for our group and corporate packages. These fees support the organisation and execution of our packages and are dependent on location, modality, number of guests, and package type. This is a concierge service fee in addition to the £25 cost of the ticket price per person.
As stated in the email, the exact group booking fee depends on the studio location, the class type, and the group size. In New York, the studio fees range from $100 to $1,000. In London, the studio fees range from £150 to £200.
The group classes service fees applicable for Peloton classes in New York are outlined below, and are in addition to the $35 studio booking credit cost per person:
- Cycle – regular group (10-15 members): $400
- Cycle – studio buyout (must guarantee 39 members): $1,000
- Tread – regular group (5-10 members): $300
- Tread – studio buyout (must guarantee 16 members): $300
- Strength – regular group (4-5 members): $100
- Strength – studio buyout (must guarantee 8 members): $100
- Yoga – regular group (4-5 members): $100
- Yoga – studio buyout (must guarantee 7 members): $100
While rowing classes are not noted, since they take place in the strength studio, it is assumed that this has the same $100 service fee.
The group booking fees service applicable for Peloton classes in London are outlined below, and are in addition to the £25 studio booking credit cost per person:
- Cycle – regular group (7-15 members): £150
- Cycle – studio buyout (must guarantee 28 members): £250
- Tread – regular group (7-10 members): £150
- Tread – studio buyout (must guarantee 14 members): £200
This means that moving forward, groups should expect to pay the applicable additional fees on top of each group member’s studio credit.
The emails also contain a note that Peloton needs a minimum of 10 weeks’ notice for a group booking, and groups should allow 6-8 weeks for Peloton to respond to their request.
As a reminder, we have a comprehensive guide to booking and taking classes at Peloton Studios available via our site.
For those interested in booking a group class, you can read more on the FAQ for the New York Studio site or London studio site. From there, there is a large button at the top that says “Inquire” under the header “For Group Booking / Studio Events”. A form will open, and you can fill out details and dates for your group booking request.
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