Peloton Turns to TV Execs to Lead Content Team

Cotter & Chorlins join Peloton’s Content Team June 3rd. Image courtesy of Peloton.

Peloton announced earlier this week that they had made two big hires to lead their content team.  Jennifer Cotter, the new Chief Content Officer, joins Peloton after 13 years at HSN, where she most recently served as Executive Vice President for Content, Television and Programming. Kevin Chorlins will be the new Senior Vice President of Content after serving as Senior Vice President for Content and Brand Strategy at Scripps Network.

The pair will oversee the growth of Peloton’s fitness offerings as the organization continues to grow. Peloton recently announced its expansion to Germany as well as plans to open a new London studio to provide more live classes for their European audience. Peloton will also be consolidating their three New York studios into a new facility that will house operations for Cycle, Tread, and Yoga classes.

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Chris Lewis
Chris Lewis is the creator & founder of Pelo Buddy. He purchased his Peloton in 2018, and uses all the different devices: Peloton Bike, Tread, Row, and Guide. He has been involved in the fitness industry for more than a decade - previously co-founding the websites Mud Run Guide & Ninja Guide. You can find him on the leaderboard at #PeloBuddy.

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