Peloton Offering Discount on Bike+ and Tread to lululemon Members Through October 17, 2024

Peloton is once again offering lululemon members an exclusive discount on Bike+ and Tread devices. The offer is available to individuals who were lululemon members as of September 27, and the offer is available through October 17, 2024.

lululemon advertised the opportunity in a recent email to members, stating:

“Can’t head out? Keep your goals moving with Peloton Tread. Get $300 off—and other special offers on Peloton equipment—to access thousands of live and on-demand running, walking, hiking, and other classes right at home.”

The email contains a link to a dedicated landing page for the lululemon offer, which has all of the details.

Customers can receive $500 off of Bike+ packages; and $300 off Tread packages. Each item lists the applicable code that must be used in order to secure the discount.

Note that the original Bike, Tread+, and the Row are not listed on the page, indicating that they are excluded from the current lululemon offer.

This limited-time promotion comes in the context of Peloton reducing its overall reliance on frequent hardware discounts. Peloton recently indicated their intention to scale back on such offers as part of a broader strategic shift to maintain premium pricing and focus on optimizing pricing over time. You can read all of the details in our recent article.

This current hardware discount offer available to lululemon members is the second to be announced this year, and is one of many developments in the ongoing partnership between Peloton and lululemon.

If you’re a lululemon member and interested in purchasing a Peloton product at a discount, be sure to do so by October 17 by visiting https://www.onepeloton.com/offers-lululemon.

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