Peloton Announces Dalana Brand as New Chief People Officer

Peloton has hired a new Chief People Officer. Effective March 13, Dalana Brand will lead Peloton’s Global People Team and report to CEO Barry McCarthy. Peloton shared the news via press release:

Peloton (NASDAQ: PTON), the leading connected fitness platform, today announced the appointment of Dalana Brand as Peloton’s Chief People Officer (CPO), effective March 13, 2023. As a seasoned executive with significant global leadership experience in multiple industries, Brand joins the team with a strong reputation for organizational transformation. She will report to CEO Barry McCarthy and serve as a member of the leadership team, leading the company’s Global People Team.

Dalana Brand
Dalana Brand

Brand previously served as Chief People and Diversity Officer at Twitter, and as the Vice President of Total Rewards for Electronic Arts. She also previously worked for Whirlpool Corporation. Brand is relocating from California to New York City for the role.

Brand provided a quote about her excitement to join the Peloton team:

“I’ve made a career out of fostering inclusive employee experiences and leading with transparency and accountability,” said Brand. “I’m thrilled to join the team at Peloton as the company continues striving to make fitness accessible for all.”

Brand replaces former Chief People Officer Shari Eaton, who left the company last October.


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Katie Weicher
Katie Weicher is a writer for Pelo Buddy. She purchased her Peloton Bike in 2016 and has been riding, strength training, and yoga flowing ever since. You can find her on the leaderboard at #kweich.

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