Jess Sims signs with Management Agency; announces new WNBA hosting role

Over the last several months several Peloton instructors have signed with talent management agencies, including Olivia AmatoKendall TooleTunde Oyeneyin, and Emma Lovewell.

This week Jess Sims made public that she’s signed with Excel Sports Management, “a full-service management and marketing agency that represents iconic athletes, talent, and brands.” Excel Sports Management represents athletes including Tiger Woods, Kevin Love, Jason Heyward, Justin Rose, and more.

Image credit Excel Sports

Excel Sports shared the news on their social channels, saying:

We are excited to welcome Jess Sims (@Jsimsfit ) to the Excel family! Jess is a wildly popular Peloton Instructor, motivator and educator known for pushing people to test their limits while also preaching the importance of listening to your body. #exceling @onepeloton

Shortly following the news on signing with Excel, Jess also announced that she will serve as the in-arena host for the WNBA’s New York Liberty. The WNBA, which is now in its 25th season, began in early May and runs through September. This is not the first in-arena hosting gig for Peloton, as cycling instructor Ally Love has spent the last several seasons with the same job for the NBA’s Brooklyn Nets.

Image Credit New York Liberty Instagram

As Peloton’s popularity continues to sore, the celebrity status and demand of the instructors have steadily risen as well. Stay tuned to Pelo Buddy in the coming weeks and months to learn more about the non-Peloton activities of all the instructors.


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Marshall Spevak
Marshall Spevak is government relations and public affairs professional and has been a Peloton rider since September 2018. You can find him on the leaderboard at #MarshallfromNJ or generally just talking about Peloton to anyone who wants to listen.

1 Comment

  • Rachel says:

    Pretty sure you mean Peloton’s popularity continues to “soar.” We’re the ones who are sore after a Jess Sims class! 😉

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